Consult ™ conducted a Sales & Marketing Audit as the start of a full Business Support Plan.  The Audit highlighted a number of areas on which the business needed to focus and a plan was built to address these over the succeeding 6 to 12 months.  The action items include:

• Provision of 0845 telephone numbers to provide their customers with local call access
• Complete re-design and refresh of all marketing literature
• Phased update of web site to tie in with the production of new marketing material
• Packaging of a new service offering and a marketing plan to handle the service launch
• Setting a PR plan and producing Press release for both the printed media and Internet based news services
• Setting of growth targets for the business and individual sales staff
• Improvements to the sales management reporting processes and implementation of monthly sales reporting
• Investigation into available grants including completing application forms and driving the process through to gaining two separate Marketing Grants

For details of the Hydraulic Centre go to their web site www.hydraulic-centre.com